What is Conversion Optimizer?

Quickly test changes to your site against any goal (e.g., sales) and find out what works best. Think a new heading, call to action button, product image or sales copy might sell more? Don't worry about writing or customizing code. Focus on what you want to test, Conversion Optimizer Pro Plus lets you quickly set up and manage even the most complex experiments.

We've simplified experiment setup and management. Automatically import Google's scripts, cut & paste a simple tag to identify the things you're testing, publish and wait for Google to calculate the results.

We offer three versions: Basic, to run a single, standard experiment, Pro to run multiple simultaneous experiments and automatically import scripts, and the Advanced Pro PLUS, which runs multiple A/B and Multivariate experiments, imports scripts and adds Google Analytics integration, fragmented sections, multi-page tests and advanced conversions (time-on-page, link click and form submit). Check out the comparison chart for more specifics.

Why Use Conversion Optimizer?

It is possible to run Google Website Optimizer experiments on Joomla sites without the Google Website Optimizer Pro Plus, so why use the Optimizer Pro Plus? Bottom line, it's much easier to run even the most advanced experiments and your results will be more accurate.

Many people have come up with Joomla hacks to force Google Website Optimizer experiments to run on Joomla! sites. None of these methods put Google's scripts in the document header where they belong. The result is that many of your bounces (visitors who quickly leave the page) won't get recorded, defeating the whole purpose of the test. That big issue aside, these approaches involve embedding script code within your content and modules. Remembering where all your codes are so you can remove them after the experiment is a mess. Try creating more complex, custom experiments or integrating with Google Analytics and you'll quickly appreciate why so many consulting firms and site owners use Optimizer Pro PLUS.